Friday, 9 October 2009

WHAT IS ETHICS?

Looking at what ethic's is seen or looked upon as has made a good understanding for the basis of my project.

" Ethics is a branch of philosophy that covers a whole family of things that have a real importance in everyday life".

  • Ethics is about RIGHT and WRONG.
  • Ethics is about RIGHTS and DUTIES.
  • Ethics is about GOOD and BAD.
  • Ethics is about what GOODNESS is itself.
  • Ethics is about making MORAL CHOICES.
  • Ethics is about the way to live a good life.
  • Ethics is about how people use the language of right and wrong.
I need to relate to these statements ad focus on how I can relate my work to everyday life. I will need to relate to normal situations that occur in our everyday lifestyle's.

I could do this by placing my work in places that wouldn't normally be the first choice for illustration's to be placed, but would be where you would come across them in your everyday routine. 

This would need to be done focusing on my direct target market which is people who are planning to have a baby -  would need to apply my illustrations making them visible in their daily routines.  

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